- Joined
- May 3, 2018
- Messages
- 604
Hi, guys!
We've recently noticed an increased interest in the gambling vertical and looking at the current data this vertical is definitely thriving!
That’s why we want to share our gambling insights that will help you rock your campaigns.
Enjoy!
1. Gambling Explained
Gambling is one of the most prominent verticals in affiliate marketing. It consists mainly of:
When it comes to performance, a recurring pattern can be observed. Gambling would usually go up in Q1, which is when the various sports seasons start. Then slow down in Q4, around seasonal hypes like the Black Friday or Christmas, since that’s what most people spend their money on. But then it’d quickly regain its usual track.
3. Who’s into gambling ads?
Here’s a brief summary of the gambling vertical target audience. Have a look!
Men are statistically more likely to gamble than women.
People between the ages of 25-45, closely followed by the age group of 45-65 are the key recipients of gambling ads.
Financial status isn’t relevant. People gamble to win.
Most of the people
We've recently noticed an increased interest in the gambling vertical and looking at the current data this vertical is definitely thriving!
That’s why we want to share our gambling insights that will help you rock your campaigns.
Enjoy!
1. Gambling Explained
Gambling is one of the most prominent verticals in affiliate marketing. It consists mainly of:
- online casino games such as slots, lotteries, roulette, card games
- online poker
- regular betting
- sports betting
- bingo
- and fantasy gambling
When it comes to performance, a recurring pattern can be observed. Gambling would usually go up in Q1, which is when the various sports seasons start. Then slow down in Q4, around seasonal hypes like the Black Friday or Christmas, since that’s what most people spend their money on. But then it’d quickly regain its usual track.
3. Who’s into gambling ads?
Here’s a brief summary of the gambling vertical target audience. Have a look!
Men are statistically more likely to gamble than women. People between the ages of 25-45, closely followed by the age group of 45-65 are the key recipients of gambling ads. Financial status isn’t relevant. People gamble to win. Most of the people