Akif
Super Contributor
- Joined
- Aug 29, 2019
- Messages
- 299
Hi,
Assume the following payout and CPCs and it is your first time that you run traffic in a specific GEO in a traffic source.
CPC : 0.02
Payout: 2
Daily Budget: 10
When you buy RON traffic (Because you know nothing about that GEO in that traffic source) with a bit of higher bid than recommended, the traffic source generally tries to spread your impressions among the sources.
For this daily budget, it means 500 clicks. When the traffic source is large enough I get clicks that are not statistically significant. IF the campaign is not a born conqueror it is generally -ROI.
What to do here? Avoid? Or make a separate budget for Learning Traffic source for that geo? Add LP clearing and translation expenses,
Assume the following payout and CPCs and it is your first time that you run traffic in a specific GEO in a traffic source.
CPC : 0.02
Payout: 2
Daily Budget: 10
When you buy RON traffic (Because you know nothing about that GEO in that traffic source) with a bit of higher bid than recommended, the traffic source generally tries to spread your impressions among the sources.
For this daily budget, it means 500 clicks. When the traffic source is large enough I get clicks that are not statistically significant. IF the campaign is not a born conqueror it is generally -ROI.
What to do here? Avoid? Or make a separate budget for Learning Traffic source for that geo? Add LP clearing and translation expenses,
