Ianternet
Grand Guru
- Joined
- Oct 17, 2018
- Messages
- 198
I have been doing CPA, and CPA and haven't really cared for calls. I do not even care much for calls on the offer page because it is such a small amount of conversions that it doesn't affect my overall campaign. Coming back from ASE, a lot of other affs and media buying teams have been focusing on C2C. I haven't done them at all in my career as a media buyer. Some argue it helps with quality while others say the lead gen process makes the call quality better.
What are your thoughts? Does it help more with creating compliant ads, and better lead quality? Have you done it what was your experience? Have you done it with an option to C2C button? instead of a CTA or offer?
Verticals I am thinking are in Tort since I have been doing well with it in the past. Home renovation seems popular
What are your thoughts? Does it help more with creating compliant ads, and better lead quality? Have you done it what was your experience? Have you done it with an option to C2C button? instead of a CTA or offer?
Verticals I am thinking are in Tort since I have been doing well with it in the past. Home renovation seems popular
