- Joined
- Jul 5, 2023
- Messages
- 8
Google’s AI is evolving fast, and lately, we’ve seen a fresh wave of bans linked to landing page checks.
When you launch a Google Ads campaign, the system runs a multi-layer website scan using modules like:
Googlebot (or its masked versions) makes an HTTP request:
What it checks:
If cloaked JS is found in <head> or <body>, Google saves a copy for deeper analysis.
This engine checks if the site complies with Google’s policies:
If suspicious JS is found → Full
When you launch a Google Ads campaign, the system runs a multi-layer website scan using modules like:
- Crawler (Googlebot)
- Policy Risk Engine (Rules Engine)
- SpamBrain & MUM (AI Content Analysis)
- Rendering System (JS execution & user emulation)
Step 1: Googlebot visits your site
Googlebot (or its masked versions) makes an HTTP request:
- Headers: Standard User-Agent (Googlebot, sometimes mimicking Chrome)
- Location: Usually US
- No cookies, no JS-injects — clean as a typical user
What it checks:
- HTML structure & meta tags (title, description)
- External links & redirects
- Suspicious or obfuscated JS code
What is obfuscated JS & why Google hates it
If cloaked JS is found in <head> or <body>, Google saves a copy for deeper analysis.
Step 2: Policy Risk Engine kicks in
This engine checks if the site complies with Google’s policies:
- Content visibility & readability
- Deceptive elements: fake timers, reviews, misleading buttons
- JS fingerprinting logic
- Suspicious behaviors: redirects, domain swaps, content swapping
If suspicious JS is found → Full
