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Guide ⏩ Forwarding Tokens with a Tracker: Galaksion + Skro Example

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dood

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May 2, 2018
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Last week, @phu77 asked how to pass tokens from a traffic source to his landing page while using a tracker.
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While he managed to make it work without the tracker (by direct linking), something broke when he added the tracker.

I checked the forum and couldn’t find a guide or post with an example that solves this problem, so I decided to write one that other members can use in the future.

In this guide, I’ll also explain why direct linking worked from the start and why it stopped working once the tracker was added. And, of course, I’ll show you how to make it work properly with a tracker.

@phu77 used @Galaksion as the traffic source and @Skro as the tracker.

I’ll use them in this guide as well, to make it easier to follow and implement.


A Little Theory…​

We’ll start with a bit of theory so beginners can follow along.

Tracking tokens (also called URL tokens, macros, or parameters) are placeholders used in campaign URLs (also known as tracking URLs) on ad networks. These tokens are automatically replaced with real data (e.g., geo, device, publisher ID) when a user clicks on an ad. This
 
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