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    Is working capital a real bottleneck for scaling profitable campaigns?

    Hey everyone, Following up from my intro thread, I’m trying to understand how real the working capital / cash flow bottleneck is for media buyers who already have live profitable campaigns. For people running real numbers: when a campaign is already in the green, how often does payout timing...
  2. S

    Hi!

    Hey all! I'm Sergey, I work on the capital side of performance marketing. I back proven media buyers with working capital to scale campaigns that are already in the green: I fund the ad spend, so the bottleneck stops being cash flow between payouts. Been going deep on nutra, dating, iGaming and...
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