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i hope your health is getting better.
and thanks for the amazing follow along.
and about the emailing server, what are you using to send emails ?.
are you using some paid SMTP or what ?, or just sending emails from the ip of your server ?.
am asking that because am looking for a good and cheap...
amazing thread @Nick as always.
that's true many factors can be the cause, but as you said once your clickloss is more than 10% you should start your investigation about the cause