When it comes to push notification ads, the fresher the user base, the higher the chances of converting. Fresh subscribers haven't received a lot of push ads yet, hence they are not yet immune to new ones.
So although working with just one ad network is fine, it'll be so much better to test new advertising networks as they open. One relatively fresh one you can try is
Vimmy.
Vimmy officially opened its doors to advertisers in early 2020. Its headquarters is located in the Netherlands and is comprised of a team of experts in the internet marketing and traffic acquisition space.
Vimmy Features and Benefits
Fresh User Base
When they launched, Vimmy already had more than 300 million users on their subscriber's list. And they did not stop there; the company continued to collect exclusive subscribers to their database to make sure advertisers would have access to fresh users consistently.
As of today, they deliver more than one billion ad impressions per day. Most of their traffic belong to Tier 1 and Tier 2 countries, although they do have audiences from anywhere in the world.
To get an estimate of the amount of traffic each country has, you can log in to your account and visit the Traffic Chart. This page displays not just the traffic volume, but also the minimum CPC and recommended CPC based on the geolocation. The cheapest possible CPC is $0.001.
Multiple Targeting Options
There are several options available to target the right users. These are:
- Geolocation
- Language
- ISP or carrier
- Device (mobile or desktop)
- Operating system
- Browser
If you’ve gathered enough data from your previous campaigns, you can create a blacklist or whitelist for your campaigns.
Self Service Platform
If you want to be hands-on with your campaigns, a self-serve platform would be advantageous for you, which is exactly what Vimmy provides. Campaign creation follows the standard procedure so advertisers would find it easy to start running campaigns.
Approval is almost instantaneous since Vimmy uses an AI system to check for prohibited terms and images. If your ad creative doesn't violate any of the terms, you can expect your campaign to run within minutes.
Vimmy Top Countries
Here is a list of the top GEOs by volume (impressions) and their average cost per click.
GEO | Impressions | Avg CPC |
US | 145M | 0.0347 |
Brazil | 90M | 0.0052 |
Indonesia | 85M | 0.0048 |
India | 82M | 0.0031 |
France | 79M | 0.0287 |
Germany | 75M | 0.0361 |
Spain | 56M | 0.0221 |
Campaign Monitoring
If you use a third-party tracker, such as Bemob, Binom, or Voluum, you can integrate it with Vimmy via S2S integration.
It is still possible to properly monitor your campaigns even without a third-party tracker as you can view your statistics within Vimmy's dashboard. Statistics are displayed in real-time. An option for conversion tracking is also available.
Full Customer Support
If you encounter any issues with the platform or if you have questions, you can contact Vimmy's customer support any time of the day, any day of the week, wherever part of the world you may be.
Vimmy Deposit Options
This ad network makes it easy for media buyers to buy traffic from their platform by having a low
minimum deposit of $50. They accept payments through Visa or Mastercard credit card, bank transfer, WebMoney, and Paxum.
affLIFT members are entitled to a $25 first deposit bonus.
Check out the official Vimmy thread to get your
Vimmy coupon code.