AI Bidding is one of the key features in ROIads — it’s what helps advertisers get better results without endless manual optimization. The system has just been updated, and it’s now faster and smarter at finding the right traffic. Here’s a short overview of how it works and what’s changed.
In ROIads, you can choose between two optimization modes: AI bidding technology or CPA Goal. AI bidding focuses on automatic bid adjustments to get the best results for your budget. CPA Goal, on the other hand, targets a specific cost per action and works toward that result.
If you run campaigns with AI bidding technology, the system manages everything in the background — analyzing data, cutting weak sources, and focusing spend on what converts. There’s no need for manual setup or tuning.
It also got faster. The system now processes large volumes of data more efficiently, reacts to performance changes in near real time, and adjusts bidding strategies without delay.
What’s improved:
What Is AI Bidding Technology
AI bidding is an automated system that uses machine learning to run smarter campaigns. It joins traffic auctions in real time (RTB) and picks the sources that perform best for your setup.In ROIads, you can choose between two optimization modes: AI bidding technology or CPA Goal. AI bidding focuses on automatic bid adjustments to get the best results for your budget. CPA Goal, on the other hand, targets a specific cost per action and works toward that result.
If you run campaigns with AI bidding technology, the system manages everything in the background — analyzing data, cutting weak sources, and focusing spend on what converts. There’s no need for manual setup or tuning.
What’s New in AI Bidding Technology 2.0
The new version of AI Bidding in ROIads improves how the algorithm picks and manages traffic sources. It no longer just looks at conversion performance — it also considers how each source fits into your campaign’s overall budget. This means it distributes spend more evenly, avoiding quick drains on sources that don’t bring stable results.It also got faster. The system now processes large volumes of data more efficiently, reacts to performance changes in near real time, and adjusts bidding strategies without delay.
What’s improved:
- Smarter traffic source selection
- Faster learning and reaction time
- Improved budget balance
- More stable conversion flow


