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Whitelist and Blacklist Campaigns

Nick

Grand Guru
Community Leader
Joined
May 7, 2018
Messages
2,754
After you have enough data on the targets/sources in your campaign, you might choose to take only the profitable sources/targets and put them in their own campaign. This is what we call a whitelist campaign.

zeropark-source-target-push-campaign-750x236-png.18521

I think a lot of people do this way too early. I like to have 10 - 20 conversions profitably per source and several sources that meet that criteria before making a whitelist campaign. With credit card submit offers, this can be a lot of spend to get to this point.

Because whitelist campaigns target much
 
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