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- Feb 12, 2020
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Chinese New Year is a great opportunity for affiliate marketers to make money during this week-long celebration. Last year retail sales during the festival reached $118 billion, sounds lucrative, huh?
Let’s see why this holiday can become a true golden mine, and of course a list of the most converting affiliate programs is included! Spoiler: if you have an audience in the APAC region - you cannot miss out on that!
What is Chinese New Year and why it is important
Chinese New Year (CNY) also known as Spring Festival or Lunar New Year is the festival that celebrates the beginning of a new year on the traditional lunisolar and solar Chinese calendar. Every year it usually falls between late January and mid-February. This time it’s celebrated on January 22, 2023.
If you think CNY is a big deal only in China, you’re luckily wrong. Besides mainland China, Taiwan and Hong Kong, it’s also celebrated worldwide in regions and countries that house significant overseas Chinese populations.
These include:
Brunei
Cambodia
Indonesia
Malaysia
Myanmar
The Philippines
Singapore
Thailand
Vietnam
South Korea
Japan
Australia
New Zealand
The United Kingdom
The United States
Canada
Peru
South Africa
The scale of celebrations is
