Is anyone using RichPush micro bidding?Seems pretty powerful. Would be cool to put together a Google Sheet or something to automatically create your micro bids based on your campaign performance so far. Might have to mess around with it. Curious if you're using it
Micro bidding is a pro feature for those who want to optimize their campaigns for maximum performance and accuracy. It allows us to make a custom bid for a parameter and treat it differently within a campaign. There are 13 such parameters (which...