[Official Thread] MGID - Global Native Ads and Native Push Notifications Marketplace

MGID

New member
#24
Hi, Afflift community :) Let's talk about traffic insights.

At first, you should know, there is a clear country division into tier 1, tier 2 and tier 3.

Tier 1 countries are Australia, Canada, Finland, Norway, Spain, Sweden, the United Kingdom, the U.S.A etc.
Tier 2 are Albania, Argentina, Brazil, Costa Rica, Egypt, Estonia, Hong Hong, Iceland, India, Indonesia, Morocco, Russia, Singapore. Switzerland etc.
Tier 3 consists of Central African Rep, Kuwait, Saudi Arabia, Zimbabwe, and others.

There are a great many people who consider starting their affiliate marketing thing by promoting Tier 1 offers because of higher payouts. However, they do not take into account the facts that there is fierce competition, expensive traffic/leads and saturated market. So, you may not get the expected return for these reasons. That’s why we suggest paying your attention to countries from tier 2. Tier 2 is characterized by huge traffic volumes at a cheaper cost. However, the drawback here is the absence of high-quality leads and lower profitability. Finally, with good offers, it’s worth experimenting!

You should keep in mind that traffic quantity varies from an ad network to ad network and from vertical to vertical. Some of them will provide you with high volumes at lower costs, others with high-quality leads at a higher price. All depends on your goals!

Our platform provides you with convenient functionality. ‘’Traffic insights’’ is a relatively new feature in MGID’s native advertising network. There are three tables: hot opportunities, low competition, and best performing. By studying these sections, you can predict the budget for test and optimization and avoid running your campaigns blindfolded.







Furthermore, with an initial deposit from 500$, you get a personal account manager, who will help to perfectly optimize your ad campaign. Then, you will also get access to our custom creative service. This will allow our designers and content-creators to help you create effective and clickable teasers.

Check https://www.mgid.com/partnerships/afflift and get your bonus!

We hope you will find this information useful. Please, if you have any questions, leave them below in the comments.

Stay tuned!

MGID Team
 
Last edited:

MGID

New member
#27
Hello, everyone! Today we are going to talk about fraud traffic :devilish:

GOD SAVE THE TRAFFIC!

Fraud traffic is suspicious user activity. The sources that generate poor-quality traffic are often server applications or viruses on real users' computers that emulate the necessary browser and human behavior.

According to DataVisor, out of every 100 installs, at least 15 are fraud. Well, premium publishers and CPA networks may have lower rates. But the fact remains: marketers lost $7.2 billion to digital ad fraud in 2016.

As we are interested in native advertising, we will discuss ad fraud. There are two types of ad fraud: those that use non-human traffic and those that use human traffic.

Simple bots or GIVT (General invalid traffic) are scripts from a server. They are easy to identify as simple bots do a routine like switching between websites every 10 seconds for hours. They also use random proxies.
Sophisticated Bots or SIVT (Sophisticated invalid traffic) mimic human behavior. Widespread tactics include imitating real mouse movements and avoiding simple patterns.
Botnets are a large number of residential computers, that generate fake actions. For instance, clicking the ads. Recently, in November of 2018, authorities succeeded to shut down “3ve” botnet that used 1.7 million PCs in order to falsify billions of ad views.

Let’s take a look at more specific bot-like maneuvers.

Click farm. Imagine a lot of people sitting and clicking on ads. Sometimes, fraudsters place ‘’invisible ads’’ behind the main ad in the same ad spot. This is possible thanks to pixels. MGID learned to define such traffic long ago, so you will not be paying for it.
Cookie stuffing allows fraudsters to produce organic traffic as inorganic and get payouts instead of publishers.
For domain spoofing, fraudsters use malware ad injections that represent themselves as a premium website even if it’s not true.
Injected ads are placed instead of other advertisements or replace other ads completely.

How to avoid fraud traffic?

TIP 1. We suggest all publishers should check their traffic for fraud sources.
With limited funds, you can analyze 5-10% of the traffic volume or check it periodically. This will not result in tangible costs, but it will undoubtedly have a positive economic effect and scare away those who will be ready to provide you with poor-quality traffic.

TIP 2. Work with reliable CPA and ad networks that have an integrated anti-fraud system.

TIP 3. Regularly check your performance, namely, conversion rate, retention rate, purchases, and ROI.

How MGID tackles the bot-traffic?

We are a performance-driven native advertising agency, so we care about the results our advertisers get and constantly optimize the ad campaigns. We cooperate with more than 22,000 publishers and use the CPM pricing model. It’s economically impractical to allow the bot traffic to squeeze into the traffic flow. Recently MGID has achieved the Tag "Certifies Against Fraud'" Seal - thanks to our proprietary anti-fraud system and 3rd-party anti-fraud tools. We have been a sustainable native ads provider for over 10,000 clients during the past 10 years.

Check https://www.mgid.com/partnerships/afflift and get your bonus!

If you have any questions, please, leave them below!

Stay tuned!

MGID TEAM

References

https://medium.com/swlh/fraud-traffic-the-dark-side-of-mobile-digital-advertising-ead808e054d0
 
Last edited:

MGID

New member
#28
Hi, forum people :cool:

Today Health&Beauty/Nutra/Nutraceuticals remains one of the most promising verticals. Skincare, weight-loss, vitamins, performance boosters, testosterone boosters, male enhancement supplements, and brain pills are among the products being sold within the vertical.
But do not forget about seasonality. Weight-loss products sell better before summer or winter seaside vacation.

Finally, based on our experience, we recommend promoting health & beauty products in Asia and Europe (make sure you’ve agreed on decent payouts for your affiliate manager to make it work). In general, turn your attention to Tier 2 and Tier 3 countries’ offers: the competition is less fierce and that would mean that you get impactful traffic volumes at cheaper costs. So it will be much easier to get to the top of the auction and stay there, especially for newbies. Some examples of well-performing offers by GEO are: products for joints and rejuvenation (Albania), weight-loss products (Czech Republic, Slovakia, Romania, Taiwan), hearing aids (Czech Republic, Germany, France, Poland, Romania).

TIP. Of course, you can spy for effective creatives using AdPlexity or other intelligence tools. From these services, you will learn that the images showing flabby stomachs and belly fat still perform fairly well for weight-loss. But we strongly advise you to work on your creatives and landing pages. Sending traffic directly to the offer page doesn’t work well. Create pre-landers. Nothing out of the ordinary here – the stories told by regular people accompanied by comments from those who would like to lose weight, regain hearing etc. Also, make sure your advertorial is written in a good language. Triple-check the copywriting! By all means, avoid google translation. You might have seen this landing page, but that’s how offer page layout should look like.



TIP. Invest in your campaign wisely. For instance, set up above-average CPC to get the views you want first. Make sure your creatives are diverse and comply with MGID’s Creative Guidelines. After submitting your creatives, your campaign will be given a rate, according to which your teasers will be placed on particular publishers. To be able to expand your audience you’ll need to create this and that teaser. Be scrupulous while choosing the right picture: the higher your CTR is, the higher your position at the auction. Here are some of the teasers with good results that we liked:



Nutra offers typification (a.k.a how soon you’ll get paid)

DS (Direct sales). Advertiser sells a product to the final consumer at a predetermined cost right now. Nice and easy.
CoD (Cash on delivery). Consumer leaves his contact details, then the call center contacts him by phone to confirm the order. After the confirmation, the consumer receives the command and pays for it. There and then your conversions might appear with a delayed effect.
Trials. Consumer fills out the form on the advertiser's landing page, where they indicate the address for delivery and the credit card number. After the approval, the consumer gets the product sampler for free. After some time, if the client has not canceled his subscription, the product will be automatically sent to him and at the same time and the full payment will be charged from his credit card. This one is quite tricky - make sure the affiliate network you’re working with is able to send you the sale postback at least for the time when the customer is using the sample.

ADVANTAGES OF NUTRACEUTICALS
  • fast payments for confirmed leads
  • worldwide demand
MGID only works with licensed pharmacies and products made of herbal ingredients. To skip product advertising, moderator carefully studies its composition.

Finally, if you want to get a deeper understanding of Nutra offers, invest at least 500$ in the MGID platform and your personal account manager will help you choose the offers, best-performing GEOs, and give advice regarding the campaign optimization.

We hope you will find this information useful. Please, if you have any questions, leave them below in the comments.

Stay tuned!

MGID Team
 
Last edited:

MGID

New member
#29


Hello everyone, today we will talk about gambling :devilish:

According to analysts, the profitability of online casinos is growing with each year and will reach more than $74 billion by 2023.

Gambling refers to online-casinos, bookmaker's offices, poker websites, lotteries etc. Despite the fact, this is not a real casino experience, it makes people enjoy a game and relax at home.

What are the common types of online casino games?

Video poker, blackjack, slot machines, roulette, baccarat, craps, bingo, and social casino. The social casino is about players buying in-game currency to play. In the end, they cannot exchange the in-game currency for real money or withdraw their earnings.

What is the target audience?

The target audience of a casino are men with above-average incomes, usually, white-collar workers who like to relax at home with a couple of beers, spinning the roulette, playing cards, or trying their luck in slots. They can afford such a luxury!

According to our friends from Leadbit, the main players are men aged from 25 to 75 years. Then, if you make an audience breakdown by age, then you can distinguish 2 segments: 25-35 and 40-75 years old. Basically, they are interested in movies, adult and dating, social media and entertainment.

As for the GEO, the most attractive regions are Europe (52%), Asia (27%), North America (incl. Canada) (12%), Oceania (7%), Latin America (1%) and Africa (1%). The most active players tend to reside in Australia, Singapore, Ireland, Canada, Finland, Italy, Hong Kong, Norway, Greece, and CIS countries. Today, the CIS region (Ukraine and Russia particularly) has a high demand for sports betting. Try to promote such offers there, for sure!

Where to get traffic?

Gambling is one of those verticals where the blackhat affiliate marketing is flourishing. It includes farming of advertising accounts on Google and Facebook and cloaking. We will talk about this in more detail in our official thread on the forum.

Farming means to create a profile and imitate real activity of the regular user by posting photos, adding friends, and so on. Then, profile starts to run innocuous advertising of e-commerce products, that in turn increase its trust and credibility. This is the goal of blackhat marketing. Profiles with increased trust lull the vigilance of moderators. So, after a while, you can start actively promoting gambling offers through such profiles and the system will not ban you despite the fact the promotion of gambling is prohibited on Facebook and Google.

Actually, there are more and more affiliates, who have earned huge money on such schemes, coming to the conclusion that account farming is becoming increasingly difficult. Even if they manage to push the forbidden content, the earnings are not as solid as they used to be.

In MGID, we also encounter such violations when a user tries to deceive us by sending to the moderation a teaser and a landing page with one content and changing them to what is prohibited by our policy after passing the moderation. We strongly advise not to practice this approach as such actions do not go unnoticed. Find the right offer, create catching creatives and promote it according to our policy ;)

KEEP IN MIND: if you want to promote gambling offers, you need to check the license. Furthermore, different licenses open access to different GEOs. Gambling is forbidden in the USA except for a few select states: DE, NJ, and NV. If you want to promote offers there, your online casino must be licensed. You can promote gambling in the UK or Canada without a license, but the lawyer should check your product first.

MGID may become your native traffic provider, however, you will need to go through an internal lawyer moderation process but it's not as scary as it sounds!

GAMBLING CONTENT

The promotion of gambling as a way of life and the main source of income is unacceptable.

TIP 1. Do not promise fast money, do not use the word free (deposit, for example), exclude, if possible, earnings on the Internet and other phrases with similar messages - this will all attract an undesirable audience.
TIP 2. Use encouraging stories about people who won in the casino. However, they should look absolutely native.



TIP 3. Gambling offers work very well with push notifications.

PAYOUTS

Most of the gambling offers work on the CPA model with a note “Lead” or “Sale. We suggest you to carefully study the payout conditions. If you see that for one Lead you will be paid $ 120-180, it does not imply every registered user. You can see in the example below, as it is usually described. Only after all that you will get a Lead and be paid € 140.00:

Conversion Flow:
1. New User Signs Up.
2. User Deposits €20.
3. Sale is counted and Credited

RevShare is another available option. It means you’ll get a cut from the casino’s profits, minus payments to the player, as well as fees of payment systems for making payments. However, keep in mind, that if your lead wins, you may have a negative balance. RevShare is a risky choice but if you have enough money, time, and patience – try it.

We would advise you to take offers from RevShare only if you catch the dynamics of spending the leads that you generate. Communicate frequently with your affiliate network manager to monitor the quality of the leads, and it may be beneficial for you to work this way at some point.

Finally, the CPA-model justifies itself in terms of a convenient and understandable economy: if I bring one lead with a payment of $ 200 every 1000 clicks, and the cost of a click on a source is $ 0.1, then I will earn $ 100 on each lead.

If you have any questions, leave them below in the comments.

Stay tuned!

MGID Team :cool:
 

MGID

New member
#30


One of the hottest verticals that bring stable and high income is definitely dating. Someone is looking for love, someone wants a one-night stand, and someone is just having fun without any serious intent. In any case, these dating services are always relevant.

What are dating offers?

Dating offers could be divided into mainstream and adult/casual. Mainstream dating is for people who are looking for serious and long-term relationships, while adult/casual dating is for people looking for sex. In general, such dating websites usually exploit saucy nude photos and streaming webcam services.

Here you can see the examples of creatives for mainstream, casual, and adult dating offers.



Dating offers are also designed for different target segments. There is “Christian” dating, dating services for gays, ethnic dating offers also become increasingly popular etc. Despite high payouts, such specific audiences are difficult to target.

What about GEO?

Tier 1 countries: high volumes and fierce competition. It takes more money and effort to get good results.
Tier 2 countries: lower volumes and sufficient profit. We suggest focussing on Tier 2 countries for newbies.
Tier 3 countries: lower volumes, not a lot of offers but still profitable.

TIP 1. As the competition is too high, we suggest using spy tools in order to make effective creatives, which you should update constantly if you want to stay competitive.

TIP 2. From our experience, you should focus your resources on Germany, France, Spain, Austria, and Scandinavia.

Which offer to choose?

We suggest analyzing the popularity of the website, checking its specialization, how it works, how much it costs, and reading the reviews.

TIP 3. Users don’t like dating services that ask for their credit card information and have incoherent application forms. Try to avoid asking this info.

Types of payouts.

PRICE PER LEAD (SOI or DOI).
SOI means a user has to provide only their email. DOI means a user has to confirm their email and do some additional steps (upload photos etc).
PRICE PER SALE. When a user pays for the membership, you receive a fixed rate.
REVSHARE. When a user pays for the membership, you receive a certain percentage of it.

TIP 4. We suggest you start with SOI offers, and then, with the acquisition of experience, choose DOI, PPC or REVSHARE.

Here are some tips for making the creatives:
  • If we’re talking mainstream, we suggest choosing photos of attractive real-looking females.
  • Always use a landing page. Sending traffic directly to the dating offers will most likely result in poor numbers. And make sure the landing page has a simple registration form since it does affect the CTR significantly.
  • We also suggest using a chatbot on your landing page. As soon as a person opens the landing page, they will receive a message like “Hi! I am X. Would you like to meet me?” or “Hi! I am Jane. Let’s talk”.
  • Do not mislead your users, do not promise everything for free and explain the registration process. No one likes a long and complicated registration process, so Facebook login can help facilitate and speed up the process.
  • Be consistent. If you have Asian women on your banners, make sure there are Asian women also on the landing page and in the offer itself.
  • Geotargeting proves to be effective. So, you can attract visitors via statements like “1285 Singles Currently in “Your Town” Online” etc.
  • Some people are highly concerned with privacy, so you can emphasize anonymity.
TIP 5. Don’t discard the push notifications. They have higher CTR and are more engaging.





What difficulties did you have with the dating vertical? Share your experience with us in the comments below!

Stay tuned!

MGID Team
 

Similar threads