Need a quick recap just to make it clear to my self

[MartinB]

Hi folks, so it's time to me to jump into the landing pages game and go away from direct linking (for now).

Can you please help in find mistakes and errors in the process I think I understood in order to run a Pop Offer properly (using bemob and PopAds):

1. While creating the campaign as Campaign URL i should use the Campaign Url
2. On the landing page click to action button i should paste the "Click Url" from the tracker
3. I should than use a script on the back button in order to fire a smartlink offer. When someone click the back button, the smartlink offer will be fired
4. Run one Campaign per Geo
5. Run a campaign with at least 5x the payout x nGeo x nOffers x nLandings. Cut any Campaign which after the first round is not giving me at least -50% ROI or less even if I see some conversions
6. Run second round of the campaign 10x. If no ROI cut the campaign. If ROI <-50% than optimize

Is