- Joined
- May 3, 2018
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- 604
Hey guys!
Discover how through optimization Joey Babineau managed to find profitable targets in Zeropark while testing a Push campaign with a McAfee antivirus offer.
Discover how through optimization Joey Babineau managed to find profitable targets in Zeropark while testing a Push campaign with a McAfee antivirus offer.
Key Takeaways
- Upping the bids on the target level up to even $0.9 CPC allowed Joey to become more competitive on the 22 best-performing targets
- The best targeting combination for the McAfee US campaign is desktop, Windows 10 for Chrome, and Edge browsers
- 40% of conversions came from Florida and Connecticut
- Nebraska, Connecticut, District of Columbia, Louisiana, and Alabama offered the highest ROIs
- Custom RBO rule paused over 20 unproductive targets
- During the testing phase, only 0.26434% of unique clicks were flagged as suspicious by the Voluum tracker