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- Oct 15, 2020
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- 44
Anybody who sells their goods online needs customers. Retailers, small and large, have been receiving extra sales from the affiliate channel for years. Can affiliate marketing do the same for manufacturers and suppliers? The answer is yes. But they have to choose the right approach.
Since you are reading this article, you probably already know what affiliate networks are most effective at – promoting mass-market goods and services. Clothing, food, all sorts of accessories and whatnot. However, if you are an international giant, you might need something entirely different. A more bulk-focused approach, or a more brand-centered one.
In the era of algorithm-powered marketplaces, sellers hardly pay any attention to promoting your particular brand. Don’t get this wrong – they do care for sales and income. It is just that they do not care specifically for you or your deluxe smartphone. Unless Big Data chooses to put you in the “hot!” section, your product is but one of the many.
That’s why affiliate networks have come up with a solution for just that – a bonus directly from vendors to ensure that publishers notice you and devote themselves to promoting exactly what you need.
Read
Since you are reading this article, you probably already know what affiliate networks are most effective at – promoting mass-market goods and services. Clothing, food, all sorts of accessories and whatnot. However, if you are an international giant, you might need something entirely different. A more bulk-focused approach, or a more brand-centered one.
In the era of algorithm-powered marketplaces, sellers hardly pay any attention to promoting your particular brand. Don’t get this wrong – they do care for sales and income. It is just that they do not care specifically for you or your deluxe smartphone. Unless Big Data chooses to put you in the “hot!” section, your product is but one of the many.
That’s why affiliate networks have come up with a solution for just that – a bonus directly from vendors to ensure that publishers notice you and devote themselves to promoting exactly what you need.
Read
