GOOGLE ADS - LOW CTR from my review post/blog to affiliate offers or product

kaminari

peppeinutile

Contributor
Joined
Aug 17, 2019
Messages
53
Hi guys,
I'm trying to use a reviews blog to bring traffic from google ads to different product of a specific (not small) niche: health and wellnes.
Among all the offer i want to try different option, amazon, nutra network and so on.
Actually, i have started with nutra product and, despite, i've very good ctr Google ADS --> Reviews blog and the people seems also reading the review, the problem is that, then, they will not click on the cta and go to the Landing page.
I have a very low ctr from review blog to the landing page (like 3%~5%).

Is this a viable way to advertise products on google? Is it better maybe to bring users direct to the landing page?
Does anybody has tried with review blog and traffic from google ads?
Maybe is my copy that's not good? Or maybe the ctr is a standard with a funnel like this?

Does anybody
 
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