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Direct Linking VS Landing Page VS Email Follow Ups With BING ADS


Hey guys I am looking at giving Bing Ads a serious second chance. Do we have any experienced Paid Search Marketers in the group? I am looking to enter the Biz Op and Health verticals my main objective would be to create lists but I am wondering if there is a system for testing offers angles and niches before going all in and building a list. Should I direct link first to find winning keywords...
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