- Joined
- Sep 7, 2018
- Messages
- 163
GENERAL INFO
- Indonesia is the largest middle-income country in Southeast Asia comprised of more than 300 ethnic groups. Javanese and Sudanese are main ethnic groups representing 40.6% and 15.0% of the people respectively in 2000;
- GDP per capita fluctuates around $ 4123 in 2019. It is anticipated to go up to $ 5704 by 2024. Then, economic growth is forecasted to reach 5.2% in 2019;
- Indonesia consists of 34 provinces that have different incomes. For example, according to data from 2017, the nominal GRP per capita was equal to $ 17,374 in Jakarta, $11,732 in East Kalimantan, $ 4,386 in Papua and $ 1,708 in Maluku. So we suggest targeting more profitable regions if you want to generate positive results. Soon, MGID dashboard will have zip code targeting in order to make your targeting more precise;
- There are more than 700 regional languages. But only Indonesian is the official language.
DEVICE USAGE
Device usage is the following: 60% smartphone, 22% laptop or desktop and 8% tablet.
Average daily time spent using the internet via the device is 8 hours 36 minutes.
E-COMMERCE VALUE
- eCommerce market continuously grows and amounts to
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