CPA Goal Pricing Model

RollerAds

L_Chee

Super Contributor
Joined
Apr 30, 2018
Messages
274
Hey affLIFTers,

So I was analyzing an on click (popunder) campaign on Propellerads and then I remembered the CPA Goal 2.0 pricing model and I thought why not give it a try.

I then paused my existing campaign and created a new one for that same offer using the CPA Goal 2.0 pricing model and,

VOILA:

screenshot1-png.6735

*Results not typical. First, you must pick a good offer to promote. In case you missed it, here is the guide by @Luke:


The one with 16 conversions ran for almost a day while the other one less than 12 hours.

It's still converting and profitable at the time of this writing, but here's the "problem": I need to scale it (More traffic)

But before that, we need to understand how the CPA Goal pricing model works.

screenshot11-png.6736

  • Bidding higher isn't the solution (or maybe not. I don't have any experience with this pricing model). Propellerads recommends setting the conversion price at 70-80% of the offer payout;
  • The other way to get more traffic would be to increase the CV rate. I am direct-linking this offer, maybe using
 
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