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Additional monetization of traffic in 2022



Super Contributor
Feb 16, 2019
Lets to talk about additional monetization and the following instuments to use:

  1. Subscription database
  2. Content sharing.
  3. Collecting more user data.
  4. Segmenting your audience for retargeting.
  5. Traffic monetization with Binom teaser rotation.

1.Subscription database

: Skip block a if sites often get censored or banned in your country (like in Russia and Belarus). I do not recommend moving your audience to various social channels (VK, Telegram, etc.) or content hubs (like Yandex Zen). You will be okay only with email and push subscriptions. You risk losing your whole audience if a channel/social network is banned in your location.

a. Following on social media

If you create killer copy, don’t hesitate to invite your readers to follow your channel/group on social media or in messengers.

b. Email subscription

Offer to subscribe to an email newsletter to get relevant updates.

c. Push subscription

Offer to receive notifications about new posts. I do not recommend showing a subscription prompt immediately when the user opens your site. Target a warmer audience. For instance, those who finished reading the article or clicked on a Subscribe button.

2.Content sharing

It’s surprising, but most webmasters tend to neglect or underestimate this basic monetization tool. Important note: don’t use third-party
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