Tamas
Grand Guru
- Joined
- Nov 24, 2021
- Messages
- 1,190
I did 2 SmartCPM tests yesterday on PropellerAds but I don't understand why is my campaign's ROI almost the same.
In the first one, I've used "Automatic bidding"
and "Auto-Optimization enabled":
Here are the results:
In the second campaign, I've entered $0.5 CPM with same auto optimization settings:
Here are the results:
CR is lower, CPA higher. I thought if I bid lower I'll get a better ROI, maybe close to breakeven...
How in the world can you get these profitable? It's not my first try, I always get results like these with SmartCPM, no matter what I do.
Also, I think the test budget per zone id's is more than enough, I see it spends close to $1/ zone, and then it excludes them if not profitable. Payout is $0.024...
Here are the stats for the Autobidding campaign, sorted by Impressions:
And sorted by Conversions:
Campaign #2:
by Impressions:
By Conversions:
So, are these "ok" stats so far? Should I just continue spending on them and let the algo do it's work, can these ever reach green? or are these clear losers?
In the first one, I've used "Automatic bidding"
and "Auto-Optimization enabled":
Here are the results:
In the second campaign, I've entered $0.5 CPM with same auto optimization settings:
Here are the results:
CR is lower, CPA higher. I thought if I bid lower I'll get a better ROI, maybe close to breakeven...
How in the world can you get these profitable? It's not my first try, I always get results like these with SmartCPM, no matter what I do.
Also, I think the test budget per zone id's is more than enough, I see it spends close to $1/ zone, and then it excludes them if not profitable. Payout is $0.024...
Here are the stats for the Autobidding campaign, sorted by Impressions:
And sorted by Conversions:
Campaign #2:
by Impressions:
By Conversions:
So, are these "ok" stats so far? Should I just continue spending on them and let the algo do it's work, can these ever reach green? or are these clear losers?