Landing Page Design

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patmore

Lurker
Joined
Nov 7, 2022
Messages
21
Hi all,

I've been using Anstrex to spy on some campaigns similar to what I'm about to launch.

What I've noticed is that from a design, branding, layout perspective, many of the landing pages look and feel pretty amateur. The functionality is on point (javascript, php etc), but the overall look and feel looks budget.

My question - Is this deliberate? Does it convert better?

My background is coding for high end branding/advertising agencies in the UK.

When I started affiliate marketing many moons ago (driving traffic via SEO), I took a simple concept (Google Sniper blogs) and ruined it by turning the look and feel of an amateur blog into a branded website. Needless to say conversions plummeted.

Is this the same for push landing pages?

What's confused me is that I see landing pages with big brand logos but still look
 
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